With the continuous improvement of residents' living standards, people's demand for safe and high-quality beef and Sheep is growing.

 II：Industrial Vent

In recent years, the beef market capacity has been growing at a rate of tens of percent, and its proportion in the national meat consumption structure has also increased year by year. Especially in 2019, affected by the African plague, the price of large meat remains high, and the growth rate of consumption of beef is more obvious. This situation will continue in the future.

 III：Brand advantage

 Kang Yuan is a listed company on the New Third Board and a key leading enterprise in agricultural industrialization at the provincial level. Chairman Ma Haizeng has worked in the beef and mutton industry for more than 30 years. The IKBYR brand enjoys a high reputation in the industry.

IV :Quality advantage

 From the material entering the factory, the production process, the factory control, to the cold chain storage, cold chain transportation, terminal consumption, etc., to achieve food safety traceability, to form a safe, nutritious and healthy food supply process, dedicated to consumers Provide more quality halal meat.

 V : Product advantages

 Kangyuan has a professional product research and development team, and constantly develops a variety of Halal meat products to better meet the needs of Chinese people for halal meat food.

VI:Small investment and high returns

 IKBYR franchise stores have the characteristics of small investment, quick results, stable income, etc., and the headquarters provides store decoration design, product technical training, local market research, business model and other business guidance, so it will be loved by many new and old customers.